Search results

I don't care for the gradient but it's not a terrible design and I kind of like the subtle electrical plug hidden in it. However, it's too severe of a change that is going to p*ss off their base, which appears to be everybody in the sign industry.

I had a customer make me swap out a font for Papyrus 25 years ago and that sign is still up. Every time I drive by it I wonder how he managed to stay in business all this time because it's acrylic push through and you can't read it for sh*t.

I've had that happen so many times as a freelancer that I made a habit of purposely introducing some kind of flaw into a design so that customers would have something to point out that I could fix for them. If I didn't they would find a flaw that wasn't there and they'd end up ruining a...

No, I haven't seen that but I have seen the entirely wrong sign design (one that was rejected by the customer) get built and installed...custom channel letters with neon.

When it's too tight it makes it all but impossible to read from a distance, it's right up there with all caps which makes every word look like a rectangle.

Yeah that is a big one, it's been added.

I've been involved in the sign industry in one way or another for over 30 years, for the last 20 years, it's been primarily as a freelance logo designer. People generally hire me to design logos that are meant to be used in signage in one way or another. Beyond bad kerning and terrible font...