likes the 1st one
instead of lowering logo... keeping the .com same size and position kern decrease size of fierce wraps with a possible bevel with green your using
yes it's clean and readable up close but a 1/2 block away worthless other then color
I do like your design/layout awesome really ...but unreadable at a distance
excuse I learned in sign school ... if you want to make look really nice ya bring the letters close together .. easy to do in print advertising works great
if you want it to be read and remembered ... you start at making it readable for billboard 1st by kerning the letters for equal and more space between letters
you can punch out the main copy with a bevel, shade, convex, blend what have you
just my 2 cents