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Cirrus LED Offers a Tariff-Proof Advantage for Sign Shops Feeling the Pressure
With new tariffs hitting 145% on imported digital displays, many sign shops are staring down shrinking margins and rising costs. Cirrus Systems, a U.S.-based manufacturer of outdoor digital displays, is helping shops stay one step ahead — with tariff-proof pricing, faster lead times, and displays that just don’t fail.Cirrus builds every display in Portsmouth, New Hampshire, using a vertically integrated, robotic manufacturing process that blends domestic and globally sourced parts — the vast majority of which are untouched by current tariff rules. That means no surprise cost hikes, no overseas delays, and pricing that stays stable even as the rest of the industry scrambles.
“The reality is that most of the market imports from China. That’s a problem right now,” said the Cirrus team. “We’ve been investing in U.S. manufacturing for years — and it’s paying off big for our partners. They’re staying competitive while others are re-quoting jobs and watching their margins vanish.”
Cirrus isn’t just domestic — they’re innovating faster too. Their AI-driven support tools, automated display protection, and software-powered displays are helping sign shops install faster, service less, and offer better performance to end-users. With a failure rate of just 0.41%, the hardware is built to last — and the support team is based right here in the U.S.
If you’re a sign shop looking for a way out of tariff chaos, it’s time to run the numbers with Cirrus. Partner pricing, spec sheets, and a quick demo are just a call away.