Poster MAX Reverse Wound?

[datoshway]

I ordered a roll of Poster Max from Magic. Has anyone used this stuff before? Is it reverse wound? I can't tell, the roll says coated side out, but both sides feel uncoated. It prints fine on both sides, just wondering!

This is the product
http://www.magicinkjet.com/product_141.html

 

[WYLDGFI]

Most of the SIJ material from Magic is Print side out from what I recall. We use GFIOP SIJ140 & 212 quite a bit.