So what's the big deal if its non PVC or not? It really makes no difference to me.
Maybe which subforum I posted this in will clue you in a bit. PHTH is a pseudo-estrogen and has been traced to a number of very nasty cancers along with impact on fertility rates and a slew of other health concerns. Eliminating it from the environment is a good thing to work towards. That's why I said my part about indoor vinyl, where this is more of a concern than a vehicle wrap (where it would only be a concern to the printers/installers, exposure wise).
I know this forum, in general, is full of "me first, screw everyone else" people but this is a pretty appropriate subforum for discussion of materials and strides towards a greener industry (not just a green
washed industry).
Here's a link to the Hexis materials mentioned earlier, didn't know about these as we don't use Hexis (may have to try it now):
http://www.naturally-hexis.com/