jiarby
New Member
And... it is a WHOLESALE customer, not the end user. Wholesale weenie has AI, CDR, and PSD, but STILL sends me PowerPoint files.
Here is what I wrote back...
Here is what I wrote back...
Let me explain why PPT files are no good. I know we have been through it all before, but I was up late on another job and am feeling a little cranky this morning. <looking for coffee cup>
1. Colors are all RGB, not CMYK. Yes, we can convert them, but there are often changes to the hues. It is ALWAYS best for the customer to proof the actual colors rather than be surprised when the RGB-CMYK throws a curveball.
2. The fonts are not converted to curves. This can cause font substitution problems
3. Art is NOT sized to match the desired print size. This file is 7” x10” but you want 24x36. 7x10 does not scale up to 24x36!
4. Embedded bitmaps are low resolution, wrong color mode, and overly stretched/distorted.
5. PPT files do not import accurately into AI or CDR. PowerPoint WordArt is almost always screwed up during an import. Other layout elements also get wonky.
6. This is a wholesale job... The concept behind being able to sell wholesale is that I do not have to putz with the file. YOU do the art/layout and provide print ready files. If I have to spend 30-45 minutes fixing your 7x10 PowerPoint so it prints 24x36 then this is no longer a wholesale job but rather a retail one.
In culinary terms you have given me enough ingredients to make a boiled Haggis (Scottish stuffed sheep stomach) but asked me to make Chateaubriand and Bananas Foster. Additionally you only gave me enough ingredients to serve 3 people, but actually expect to have 16.
So how do I make Chateaubriand for 16 out of Haggis for 3?