Yupp, It's awesome! Kind of the reason why I refused to learn how to code. I knew this was coming down the pike and deiced to wait, glad I did.
I sat in on the local Adobe Users Group demo last week and was entertained for the whole two hours. I cant wait to really get a full site done now, I have just been messing around learning it for now.
Of course there will still be the need for code monkeys, but for many of the clients I had to outsource my site designs for, this is the nail in the coffin to that way of going about it. Once it pairs up with EDGE, there will be no reason for a place/person/thing to NOT have a website.