I was approached by a sound and security company to do some vehicle decals. The companies current "logo" is a bulldog flexing muscles from the Mega Collection clip art books. It's very dated and reflects poorly on this business IMO. I suggested that he have me create a new updated logo for him and since I've known this guy about 15 years, I'm hoping I can really get him to see how a more professional logo will help his business. The concept is to incorporate the bulldog into the letter O in the name ABSOLUTE. Here is the sketch that I sent him. I really wish I could find that clip art dog to post with it to get some opinions on the current logo as well as the new concept. The clip art logo isn't even anywhere on his website, which to me screams that they need serious help in the branding department. Please give me your opinions on this design. Even if he doesn't go for it, I will likely still do a vector rendering tonight because the little bugger is growing on me and I can still use it for the portfolio or possibly for a future client.