Can you decode this logo?

[squaregoco]

So a local coffee company contacted me for some signage.... This is their logo. WTF is it? They had a nice presentation from a design firm with three logo options but all three used this bug. I’ve seen the firms other quality design work so I’m 95% sure this logo was existing and the client wouldn’t let it go. WHAT DOES IT MEAN? Best I can come up with is a hand grabbing a cup, then a cup upside down.

 

[SignosaurusRex]

View attachment 155006
So a local coffee company contacted me for some signage.... This is their logo. WTF is it? They had a nice presentation from a design firm with three logo options but all three used this bug. I’ve seen the firms other quality design work so I’m 95% sure this logo was existing and the client wouldn’t let it go. WHAT DOES IT MEAN? Best I can come up with is a hand grabbing a cup, then a cup upside down.

It might be helpful to know the name of the coffee company.

 

[squaregoco]

It might be helpful to know the name of the coffee company.

Nole Coffee

 

[Attila Nagy]

CO
-
No

 

[squaregoco]

CO
-
No

I can see it, tilde over the n

 

[Boudica]

It's a sad alien with a beauty mark.

 

[SignEST]

Looks like the film on top of my coworkers 2 month old creamy sugary coffee.

 

[Johnny Best]

It's a sad alien with a beauty mark.

 

[Notarealsignguy]

Looks like Texassignmaker when someone tells him his sign is ugly

 

[Lance]

Have you asked the good ppl at Nole Coffee ?
Are they a coffee shop/cafe, or are they processors as in grinders/roasters ?

 

[ProSignTN]

It's the Master with the long Grey beard in Kill Bill. He looks pissed.

 

[alex242]

It is so incredible that a designer has charged for this, as well as someone in the client has approved this. It’s anti-communication.

 

[GAC05]

Looks like one of the top 10 finalists for the Space Force logo.

 

[Fred Weiss]

FWIW ... Nole is an obsolete word meaning "head". It is also used by some as a substitute for "a$$hole".

 

[visual800]

its gotta be a person because the small dash might resemble a coffee....other than that its just another stupid pointless symbol of no talent someone did at home

 

[kcollinsdesign]

I look at it this way...
More signs to make after these guys go out of business.

 

[MJ-507]

It's a logo that has no meaning that is used to attract attention and draw people in to the business to ask an employee what in the Wide Wide World of Sports the logo means. Then, hopefully, while the inquirer is in the establishment, they will buy a fancy froo-froo $14 coffee and a $18 blueberry scone and, maybe, a $42.17 stainless steel cup w/ the logo emblazoned on it and a metal straw.

 

[jimbug72]

I see a guy about to hit an oversized golfball with an invisible club.

 

[jfiscus]

Sad cyclops?

 

[JWitkowski]

If it takes more than 1/2 a second to understand it, it's no good!