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Couple of Logo Designs, Critiques Welcome!

Discussion in 'Logo Design' started by SEOR, Jan 26, 2010.

  1. SEOR

    SEOR Member

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    I was contracted to design a logo for a new facility opening locally. They will have fresh fruit, nuts, bakery, cafe, etc. I have a bit left to do to the logo, but would like to get some opinions on the initial direction. It still gets a "Cafe/Bakery/Goodies" tagline.

    Critiques, comments and concerns welcome.

    Thanks,
    SEOR
     

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  2. Gino

    Gino Premium Subscriber

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    Looks good so far. I like the left one. Some things need some attention like font size and positioning of elements, but it's looks good so far.
     
  3. SEOR

    SEOR Member

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    LOL! Funny you mention it. The last meeting I had ended with "We really want to see the "Trapper Jims" larger than life". Their short term plan is to also market a line canned items so they wanted the name large.
     
  4. mountaingraphic

    mountaingraphic Member

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    Looks good. I like the left one also but I think the banner is a little too big for the design on the right side of the logo
     
  5. Mikeifg

    Mikeifg Active Member

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    What about something besides the paw print. It reminds me of dog food.
     
  6. SEOR

    SEOR Member

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    It's a bears paw, signifying "mountainous".
     
  7. J Hill Designs

    J Hill Designs Major Contributor

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    I like the right one
     
  8. cptcorn

    cptcorn adad

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    Welll from the looks of it, it looks like you're Primarily targeting women... and secondarily targeting men... Maybe there should be more pink.
     
  9. J Hill Designs

    J Hill Designs Major Contributor

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    rofl
     
  10. Marlene

    Marlene Major Contributor

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    the one onth right look good as it is pulled together nicely. the one on the left looks like elements put together that aren't pulled together if that makes any sense.
     
  11. Colin

    Colin Major Contributor

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    Definately the one on the right. Try the title text in imitation gold, or red?
     
  12. Craig Sjoquist

    Craig Sjoquist Major Contributor

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    Only thing I liked about the left was the trader jacks maybe & panel size, color
    The right one looks much better .. and yes some shifting of paw up & re-sizing to a larger trader jacks letters & panel to me would help

    great start keep at it
     
  13. Mike Paul

    Mike Paul Major Contributor

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    Not feeling the fresh fruit, nuts, bakery, etc...

    Does he also sell bear jerky?...

    .
     
  14. Jon Aston

    Jon Aston Very Active Member

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    +1

    If the word "Market" wasn't there, what do you see? I would expect it to be an outfitters, or something.

    How about an old-timer leading a pack mule?

    Maybe some inspiration here, or here.
     
  15. bob

    bob Major Contributor

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    If you have to explain it, it's not working. Besides, mountains signify mountainous, bears signify bears.


    That notwithstanding, the effort on the right is far more coherent than the thing on the left but the typeface selection and the typography in general is just this side of awful.
     
  16. Jillbeans

    Jillbeans Major Contributor

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    If I had to choose, I would pick the right.
    But nothing about it days market to me, even though it says "Market"
    Try a bear paw print shape as the background, with an illustration of Trapper Jim dragging a sack of something, carrying a basket of fruit, or holding a pie, and unmuddy the colors.
    Love....Jill
     
  17. rjpjr

    rjpjr Member

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    Of the two designs submitted, I prefer the second one. It reads easier.

    I.M.H.O., neither of them depict a food market. The logos more reflect a hunting/outdoor athletic retail shop.

    Instead of the bear paw, you might consider grains or wheat or ??? ... something that says "Food".
     
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