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I have to redo 15 signs...
- Thread starter OADesign
- Start date
CheapVehicleWrap
New Member
Jim Doggett
New Member
*sigh*
I have to re-make 15 2-3 signs.
I mixed up some letters in the word "fields" in some small copy. So it became "Felid"
Customer signed proof, and I made the signs. Same stuff I do every day.
But what gets me, is I spell check every thing. But who would've known.
"Felid" is actually a word. And Flexi has it in its data base.
Soooooo... No debate about whos fault. I'm going to remake them on our dime for this good customer. It just sucks. Thought I would share.
Happy Friday!!!
Sorry to hear. BTW, I managed to send a catalog to print (200,000+ copies) and the 800 number on the cover was 800.669... and not 800.699... So I know your pain
Tough to catch those sometimes. But on words, it's always best to read backward. Our brains "correct" what we read when we're anticipating what the next word is. So proofers always read in reverse.
I'd advise the same, since it's way easier to read a sign backward than an 80+ page catalog. LOL.
Best Regards,
Gino
Premium Subscriber
Tough one.
I would think if the customer negotiated for new signs, they won't want a patch on it without reducing the cost a great deal. Afterall, he's saving you much time and material on your end and accepting an inferior product.... all the while you might get a bad rap if you don't give him exactly what he bargained for.
I'd do them over.
Here's a similar one. Well, not quite, but along the same lines.
Had two big companies locally do a merger. We got the contract to re-do their signs. They opted to go with 3" x 22" white on black vinyl patches. Black backgrounds and white lettering for those not following.
We printed out almost 2,000 of these, plus numerous banners and other signs. A few days after they were putting the patches on, we get a call. Hey, we asked for black and these things are kinda grey. Yeah, right. Black is black and although your own signs vary from old ones to new ones vs substrate to substrate..... we can't match all the different blacks you have or it will become a whole lota custom runs. What's the beef ??
Ya see, some of our agents think they look a little different and people can see that there was a change made.
Ummm, well, wasn't there a change made ?? Didn't you all change your name ?? Didn't you get new phone numbers ?? Aren't you getting all new stationery, invoice, contract, business cards, signs, magnetics, and so on ?? Doesn't that constitute change on your part ??
Uh-huh....... but the agents think the signs now look like they've been patched.
I didn't exactly lose it here, but I laughed and said, what the heck do you think you ordered ?? You asked for patches, because it was far less expensive to buy my PATCHES [as I've called them all along] and put them on your existing signs, than for you to go out and buy 900 new ones.
Well, these are real estate agents and you know how they can be.
Too bad, you ordered white on black printed vinyl, I gave you several samples to be sure they were alright and no one at any point rejected them from the owner's to office managers, so don't tell me I'm gonna take orders form a bunch of agents.
If they are going to be this anal, we'll make them after this bill is paid and we'll custom make the replacements for those who want or need them. Let me know how you want to proceed.
I would think if the customer negotiated for new signs, they won't want a patch on it without reducing the cost a great deal. Afterall, he's saving you much time and material on your end and accepting an inferior product.... all the while you might get a bad rap if you don't give him exactly what he bargained for.
I'd do them over.
Here's a similar one. Well, not quite, but along the same lines.
Had two big companies locally do a merger. We got the contract to re-do their signs. They opted to go with 3" x 22" white on black vinyl patches. Black backgrounds and white lettering for those not following.
We printed out almost 2,000 of these, plus numerous banners and other signs. A few days after they were putting the patches on, we get a call. Hey, we asked for black and these things are kinda grey. Yeah, right. Black is black and although your own signs vary from old ones to new ones vs substrate to substrate..... we can't match all the different blacks you have or it will become a whole lota custom runs. What's the beef ??
Ya see, some of our agents think they look a little different and people can see that there was a change made.
Ummm, well, wasn't there a change made ?? Didn't you all change your name ?? Didn't you get new phone numbers ?? Aren't you getting all new stationery, invoice, contract, business cards, signs, magnetics, and so on ?? Doesn't that constitute change on your part ??
Uh-huh....... but the agents think the signs now look like they've been patched.
I didn't exactly lose it here, but I laughed and said, what the heck do you think you ordered ?? You asked for patches, because it was far less expensive to buy my PATCHES [as I've called them all along] and put them on your existing signs, than for you to go out and buy 900 new ones.
Well, these are real estate agents and you know how they can be.
Too bad, you ordered white on black printed vinyl, I gave you several samples to be sure they were alright and no one at any point rejected them from the owner's to office managers, so don't tell me I'm gonna take orders form a bunch of agents.
If they are going to be this anal, we'll make them after this bill is paid and we'll custom make the replacements for those who want or need them. Let me know how you want to proceed.
Marlene
New Member
ugh, that sucks. on the proof, add a line item concerning proofing? add it as when this happens again, and it will as it does to all of us, you have the option to be a nice guy and replace the signs, make a patch or tell them too bad, they agreed that the copy was ready for production.
Gino
Premium Subscriber
Marlene......
I'm sure this has been discussed many times before, but since we're at it again.... if the customer provided you with copy free of misspellings and you misspell a word or turn a number around.... with your disclaimer.... do you still see it as being partly their fault ??
I'm sure this has been discussed many times before, but since we're at it again.... if the customer provided you with copy free of misspellings and you misspell a word or turn a number around.... with your disclaimer.... do you still see it as being partly their fault ??
Tony Q's Kidd
New Member
correct me if im wrong.....since the approved it, this comes out of the customers poccket no?
Marlene
New Member
yes. I learned this from a typesetter years ago and she let me have the line item she used for my proofs. the fault of me screwing up a word or having set the wrong numbers is mine fault but with the proof reading, it becomes their fault as they read it and OK'd as is. it is a fine line but when you consider the amount of text we set every year, it helps. that's why I said you could be a nice guy and re-do, make a patch or tell them they need to re-order at their cost as it depends on the customer how you handle it. an example of this is I do a ton of work for a university where I set the names of hundreds of people. out of hundreds, only about 2 have names like Linda Smith or John Brown, the rest are names that I have never even seen before Like "Gokce" or new age spellings of names that you think you know how to spell. I have them proof them. I also do a lot of signs where things are spelled wrong on purpose like "kwick" stop, "korner" store. try using spell check with stuff like that.
Gino
Premium Subscriber
I agree..... names, foreign words or odd spellings are not included as our responsibility either. We will tell them to go over the odd stuff, but again common words like field/filed/felid/flied all still seem like our responsibility to the end user.
I don't think a proofer relied on spell-check back then.... at least not in my time. They were good spellers and had lotsa tricks to make sure.
I worked at an agency when first starting out and did some paste-up and newspaper ads and we were totally responsible for all words other than foreign words or names. We had to be extra careful. We worked from press-type and photo reproductions and other then in 9th grade, I never really set any type per-say. We still got reamed out if we let one slip through, but it taught us to be extra careful. That was part of our job. Back then, no one thought about passing it on to the end-user.
Our job and responsibility was to give the customer a product, not make them part of the process of do or die. No where did they sign on with us to be a part of the hardest part.
Anyway, I see your points.... I really do and realize some things have changed over the years, but that's an area, I guess we just still take full responsibility.
I don't think a proofer relied on spell-check back then.... at least not in my time. They were good spellers and had lotsa tricks to make sure.
I worked at an agency when first starting out and did some paste-up and newspaper ads and we were totally responsible for all words other than foreign words or names. We had to be extra careful. We worked from press-type and photo reproductions and other then in 9th grade, I never really set any type per-say. We still got reamed out if we let one slip through, but it taught us to be extra careful. That was part of our job. Back then, no one thought about passing it on to the end-user.
Our job and responsibility was to give the customer a product, not make them part of the process of do or die. No where did they sign on with us to be a part of the hardest part.
Anyway, I see your points.... I really do and realize some things have changed over the years, but that's an area, I guess we just still take full responsibility.
No problem, just a totally different point of view. 
Marlene
New Member
the typesetter is a person that we used to get thing set in the old days for screen printing positives. she worked at a local company and when there was less need for that kind of work, she opened her own company. she set books and magazines mostly. I was suprised when I saw the proof reading thing the first time as I always figured you set it you own it if it is wrong. I asked if we could borrow it from her and she gladly gave me the rights to use what she she used. it comes in handy as it makes people really look at the proofs and they just don't sign off on it and then complain that something is wrong. there are also sizes, materials and colors they sign off on too along with the proof reading. it just keeps it all out front and once they sign off on all of it, it is ready for production as is. the more up front of how things work, what is expected from me and what is expected from the customer there is makes doing business a lot smoother and easier on all.
