Hopefully your proffit margins are high enough you can afford to pay your employees some overtime.
We have enough people that most jobs can be rush delivered on time. But on Friday we get a call from our local sports team asking if we can do 6,000 4" flop stickers. They want to put them in their upcoming season tickets packages and needed them by Monday, Tuesday at the latest. It was something like a roll and a half of material if printing and cutting. We estimated it'd take 12 hours to cut on the graphtec... Another 3-4 to sheer down into individual pieces... And half a day to print.
So here I am chugging away at them. Working through the weekend, one Manning everything just to get them out. Probably take in close to 12 hours overtime time.and 8 hours double.on the job.
Of course I'm sure they'd prefer we get it done during regular work hours so they save money. But sometimes a customer needs something right away... And just as we appreciate our vendors going the extra mile when we're in a rush, our clients appreciate it also.
Sometimes we do have to say the deadline is unrealistic.... But that's life, you can't control every aspect of the job. Sometimes our powder coaters are so busy a jobs going to be out for a week... Sometimes they can bump us to the front when it's a rush, but sometimes it's not possible.
The good clients will appreciate it. If you meet their deadlines when possible and come through for them in need... They'll probably understand the few times you can't meet them, and realize the deadlines too tight.
But if your constantly saying every job is a month out, they'll likely look elsewhere. If you're that busy, it may be time to hire a few people.