Not a cop out, but I said that's about the only word one can use without getting oneself in trouble.
When you look at something from the inside, it appears whatever you believe it to be. When looking at it for the first time from the outside, certain red flags might go up. Keep in mind, I said 'might'. That could be from the pictures being used, certain words to phrasing or just the general feel. I had another possible few words to call it, but suffice it to say, they would start an argument.
Without looking into the overall setup, I do find it hard to believe that, that many studies and people have dedicated their lives to one thing and one that thing alone.