OR support your local printer - and while you are there, remind them of your services.
Maybe you offer goods and services they don't and they WILL refer customers to you.
Although I can always see value in saving a buck, since we started using our local printers for business cards, post cards etc, it has opened up an additional referral source for us. They get new companies getting business cards - who need truck lettering, retail lettering, job site signs etc.
The business received by supporting the local guy (who is trying to run a small-medium sized business like myself, in a rough economy where stuff is always cheaper on-line, like myself) has more than off set the few bucks I would have saved by using 4 over. And my money stays in my community, where it belongs.
Off the soapbox and back to the coffee machine,
GP