binki
New Member
We added our Merrow machine in the April/May timeframe. We have been bumping along with several short runs of patches a week. It does give us practice as this little machine is very fiesty like a Redhead on a bad hair night.
Anyway, we know our competition (many competitors in this space) do this stuff in Asia so the average lead time is 4 weeks for them. This is where we thought we could compete on both the short run aspect and timeframes.
Well, one of our new customers comes in today and they went to their normal patch place and then came to us. They need a 10 day turn on about 400 patches. They supplied some pretty good vector art, picked the colors and we are off to the races. We even got a 50% premium on this because it is time sensitive.
The short book on this customer is they do a ton of patches and this one order may bring us in as their preferred vendor for patches/emblems.
The one thing I like about patches is I can set it up and let it run and do other things. Depending on the size of the patch we can do up to 48 or more at a time on the embroidery machine. Only when we have to put the edge on do we need a dedicated person. We can afford to have some amount of rejects so it isn't like we are wasting a ton of $$$ this stuff. The machine will handle up to 1000 emblems a day (we couldn't do that in my dreams at this point).
We also offer a lot of extra services like producing extras if they need them at a later date (we do it in the initial run to fill the machine and for practice) and no art fees (seems to be common within this space in our area, at least with the 800lb gorilla we compete with, please don't kill me here).
Anyway, it is nice to make an investment pay off. The work we are picking up for emblems (patches) is really turning out to be a nice profitable part of our business.
Anyway, we know our competition (many competitors in this space) do this stuff in Asia so the average lead time is 4 weeks for them. This is where we thought we could compete on both the short run aspect and timeframes.
Well, one of our new customers comes in today and they went to their normal patch place and then came to us. They need a 10 day turn on about 400 patches. They supplied some pretty good vector art, picked the colors and we are off to the races. We even got a 50% premium on this because it is time sensitive.
The short book on this customer is they do a ton of patches and this one order may bring us in as their preferred vendor for patches/emblems.
The one thing I like about patches is I can set it up and let it run and do other things. Depending on the size of the patch we can do up to 48 or more at a time on the embroidery machine. Only when we have to put the edge on do we need a dedicated person. We can afford to have some amount of rejects so it isn't like we are wasting a ton of $$$ this stuff. The machine will handle up to 1000 emblems a day (we couldn't do that in my dreams at this point).
We also offer a lot of extra services like producing extras if they need them at a later date (we do it in the initial run to fill the machine and for practice) and no art fees (seems to be common within this space in our area, at least with the 800lb gorilla we compete with, please don't kill me here).
Anyway, it is nice to make an investment pay off. The work we are picking up for emblems (patches) is really turning out to be a nice profitable part of our business.