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Pricing

Discussion in 'Sales, Marketing, Pricing Etc.' started by Cristo Armando, Apr 28, 2020.

  1. Cristo Armando

    Cristo Armando New Member

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    Mar 3, 2020
    Charlotte, NC
    Hi everyone,

    Can you please let me know what is the “usual” price on full and half wrap for this van/truck I’m located in NC.

    I’ll really appreciate any advise. Thanks.
     

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  2. Gino

    Gino Premium Subscriber

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    That's really a loaded question.

    • Are you doing the layout/design work ??
    • Are you printing the product ??
    • What grade vinyl and laminate are you using if applicable ??
    • Are you doing this in your shop or renting someplace ??
    • Are you providing labor portion only ??
    • Are you doing bumpers, mirrors and every nook & cranny on it ??
    • Are you providing any warranty ??
    • What's your overhead ??
    • Are you properly insured to have customers vehicles on your premises overnight ??
    • Are you using any employees on this ??
     
    • Like Like x 2
  3. rjssigns

    rjssigns Major Contributor

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    Home Office
    Installer I work with charges $2.94 per square foot for vans, trailers etc...you supply materials and staging/lift.
     
  4. Superior_Adam

    Superior_Adam Member

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    Dec 13, 2017
    Wichita, Kansas
    In our area a wrap is cheap and we got away from doing them. I was at $10/ft installed with 4 hours of design included for flat surface and $12.50-$15.00 for non flat. We were under bid daily. We would only use 3M and had a 3 year warranty. Wraps around here are hard to read and look terrible. I have seen many that have failures 3 months in and want me to "fix" it because they place that did it said its normal. Get what you pay for I guess.
     
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    • Agree Agree x 1
  5. signage

    signage Major Contributor

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    What is the price you are thinking of charging?
    What materials are you using?
    Are you designing and printing?
    How much experience do you have at this type of work?
     
  6. Reveal1

    Reveal1 Active Member

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    Nov 7, 2010
    Cape Girardeau, MO
    I get it, there's always someone willing to commoditize where others have established demand for the product. Happens in a lot of industries where the focus becomes the cost of component parts and not the value of the overall solution. In your case I would want to be selling an effectively designed advertising solution with a long service life. I would think that in an area where wraps look terrible and don't last, that someone who provides well designed wraps that last would thrive and be a little picky about the jobs they take.
     
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  7. Cristo Armando

    Cristo Armando New Member

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    Mar 3, 2020
    Charlotte, NC
    Hi Gino,

    Now, that's a loaded answer jk

    The thing is with all that info on my hands, I'll probably not asking for any advise here. But I'll do my best to answer all of your question. I do appreciated your time.

    • Are you doing the layout/design work ??
    Yes
    • Are you printing the product ??
    Yes
    • What grade vinyl and laminate are you using if applicable ??
    Avery MPI 1105 + Lam 1360 Z

    • Are you doing this in your shop or renting someplace ?? No shop
    I'll do this on customer shop.
    • Are you providing labor portion only ??
    I don't understand.

    • Are you doing bumpers, mirrors and every nook & cranny on it ??
    Yes
    • Are you providing any warranty ??
    Yes 6months
    • What's your overhead ??
    I don't understand.
    • Are you properly insured to have customers vehicles on your premises overnight ??
    I have no shop
    • Are you using any employees on this ??
    No.
     
  8. Cristo Armando

    Cristo Armando New Member

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    Mar 3, 2020
    Charlotte, NC
    Hi rjssigns,

    I do appreciated, where are located?

    Thanks!
     
  9. Cristo Armando

    Cristo Armando New Member

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    Mar 3, 2020
    Charlotte, NC
    Hi Superior_Adam,

    The price per sqft is very similar here (that's the info I got) in this market, $15sqft. Let me ask you, if you decide not to work on wraps, what is the most service you're requested on your shop?

    Thanks!
     
  10. Cristo Armando

    Cristo Armando New Member

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    Mar 3, 2020
    Charlotte, NC
    Hi signage,

    Thank you for your help,
    What materials are you using?
    Avery MPI 1105 + Lam 1360 Z

    Are you designing and printing?
    Yes

    How much experience do you have at this type of work?
    To be honest, I have experience on half wraps.

    Thanks!
     
  11. signage

    signage Major Contributor

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    you need to know your overhead operating costs, now figure what you need to earn to cover those and the cost of materials plus markups. It doesn't matter what someone else charges, because if your operating expenses are higher you will be losing money, also consider replacement/repairs of your equipment. Hope this helps you! Good luck.
     
    • Agree Agree x 1
  12. Gino

    Gino Premium Subscriber

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    Jun 7, 2006
    PA
    Evidently, this is a part-time gig for you. No shop, no overhead and only participating early in the morning or late at night. Or, you're a workaholic. ......... Anyway, you need to figure out what you have invested both material-wise and time-wise, add your markup and profit and what YOU need to get, not others. The old excuse that you just want a guide, is worthless. What's it matter what Jimmie is getting ?? Is he paying your bills. Is he doing the work ?? If you cannot figure out what you have invested in this job...... or any job, how can you expect to make money on anything... anywhere ?? If you're only used to partial wraps, do you even know how to wrap a mirror or a bumper ?? Do you know how long it takes to clean all the needed areas of a vehicle that size, let al9ng how to take needed hardware off and disconnect things ?? What happens if you mess something up and hafta run back to your house and print something, wait for it to properly cure and laminate ??

    Are you sure you're even qualified to tackle this project ??
     
  13. rjssigns

    rjssigns Major Contributor

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    Jun 4, 2007
    Home Office
    Northeast Wisconsin
     
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