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Scratch off stickers?

Discussion in 'General Signmaking Topics' started by showcase 66, Mar 11, 2011.

  1. showcase 66

    showcase 66 Very Active Member

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    I got an email from a long time client and he wants to have a "scratch and win" area on the back of his business card. I have seen them before but I have never really looked into them. My wife has received cards from online purchases with them on it. Some are really nice and some you have a tough time scratching off.

    I dont want to get crappy scratch off stickers for them. Anyone ever use them or any good places to get them.

    Thanks
    BJ
     
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  2. CanuckSigns

    CanuckSigns Very Active Member

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    is he looking for a sticker he can apply to his existing cards or is he looking for whole new cards with the scratch off built in? I don't think it's a sticker, it's kind of a coating.
     
  3. showcase 66

    showcase 66 Very Active Member

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    I have seen a sticker coated with the scratch off stuff before. But he wants me to redesign his card from a couple years ago with this addition. Does anyone know of a place that can print the card with the scratch off area?
     
  4. bayshorecreations

    bayshorecreations Very Active Member

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    It is a coating that is put on during the offset printing process.
    I hope your customer knows that it's not going to be cheap to do this.
    Find a mid sized offset printing company in your area and stop in and talk to them about it.
    Ask for samples to look at to check out the quality.
     
  5. briankb

    briankb Premium Subscriber

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    I'm more curious about what he wants to put on the back that is worthy of a scratch off?
     
  6. HaroldDesign

    HaroldDesign Very Active Member

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    + 1,
    and good luck meeting price point w/quality.
    RUN
     
  7. showcase 66

    showcase 66 Very Active Member

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    He sells hand made pens and sells on line. he wants to have a scratch and win on the back that has a 5%, 15% or 25% off code for their next purchase. Try to get more recurring business.
     
  8. showcase 66

    showcase 66 Very Active Member

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    I found a couple places that sell a scratch of sticker This is just one of them. Not sure how reliable they are.
     
  9. HaroldDesign

    HaroldDesign Very Active Member

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    Believe it or not, he may be better off with pull-tab cards. I'm not kidding.
    Don't hold to what I'm saying as some sort of wise advise or knowledge, but I will say that I'm sure what he wants can be achieved with other methods that in the end will deliver the same effectiveness at a lower cost with the same impact with good quality, rather than a good idea that ends up not being taken as worth anything by the end user.
     
  10. showcase 66

    showcase 66 Very Active Member

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    Think you may be right. I have been looking for a while. Have found a few places that does them but price may be an issue for him.

    Another option is to redesign the card with the discounts and let him buy scratch of stickers and put them on as he sends them out.
     
  11. HaroldDesign

    HaroldDesign Very Active Member

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    Why not print a bunch of kiss-cut circles of his logo patterned across a sheet on low tack vinyl and apply them to the cards? He'd be happy to apply them himself to save some $, and you'll come out ahead by not having to do that while selling an option that makes you money & makes him happy.
     
  12. shakey0818

    shakey0818 Active Member

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    :goodpost:
     
  13. showcase 66

    showcase 66 Very Active Member

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    Good idea. Going to run that by my client.
     
  14. HaroldDesign

    HaroldDesign Very Active Member

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    On a side note about that - There's no saying the label can't be removed and re-applied. To prevent that would bring it to be a Gerber Edge tamper foil short run. Unless you can sell the novelty of the idea with every card having a maximum discount that he would be willing to honor assuming it's faults will be taken advantage every time - there are some major leaks. Realize what they are and sell, sell, sell.
     
  15. Rooster

    Rooster Very Active Member

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    Scratch off coatings can be applied with a screen print process as well. It's usually more cost effective on smaller runs.
     
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