I wish I could do everything with cast, it just always looks better and wears longer. That said, someone mentioned the cost difference, I pay around $175 for a 150' roll calendared print media, 3m IJ180 150' roll costs me about $950, and I haven't even added in the overlaminate. I am not a math wiz but that is a pretty substantial cost difference. Unfortunately, people think in dollar signs first. When dealing with a non-profit, a school or a church they aren't going to want to pay for cast material, not to mention Joe Blow who is just plain cheap. I print with an eco-solvent Roland printer. I often outsource multiples of 10 or more to a partner who prints directly to the substrate with a flatbed, but I more often than not have the customers who want only one to 5 signs. I am on the hunt for a cast product that may work for this type of project but at a more budget friendly cost. Just doing my due diligence here because I don't know it all and am always learning about all the different products in this industry. I am 12 years in and still learn things every day. One of the reasons I come here asking questions is to learn from others.