Summa rebrand to Airmark

[rjssigns]

Just read this while looking for a Summa dealer. Summa is going back to the original Airmark brand.
Wonder if the product itself will change, or business as usual?

Summa Inc. Announces Rebranding Plans

 

[Snydo]

So Airmark is a "sign and aviation business"....what the hell is that?

 

[qmr55]

Just read this while looking for a Summa dealer. Summa is going back to the original Airmark brand.
Wonder if the product itself will change, or business as usual?

Summa Inc. Announces Rebranding Plans

Did you actually read it or no? Because It says this directly in the article lol

"Under the new dealer agreement between Summa Inc. and Summa NV, Airmark will continue to sell, promote, service and support all Summa product lines. The customers Summa Inc. sells to directly won’t notice any change at all except for the name change to Airmark, according to the company. The arrangement will allow Airmark to add more companies' products to its portfolio."

 

[rjssigns]

Did you actually read it or no? Because It says this directly in the article lol

"Under the new dealer agreement between Summa Inc. and Summa NV, Airmark will continue to sell, promote, service and support all Summa product lines. The customers Summa Inc. sells to directly won’t notice any change at all except for the name change to Airmark, according to the company. The arrangement will allow Airmark to add more companies' products to its portfolio."

Yes, I actually read the complete article. I've also been around enough years and through rebrands/mergers to know that nothing is written in stone. It will be interesting to see market response to the new name.

As long as the cutters stay the same a Summa/Airmark is on the equipment list.