Sign shape was chose by the customer.
Before I stepped into this project...
You don't really need those stripes in the background.
I politely disagree.
If you are going with the jigsaw idea, try cutting out a big-ass coffee bean as a secondary panel on which to put the Java Jitters part, then layer that onto a background which has a rounded bottom, putting Cafe under that.
Apparently a "chalkboard" will be hanging underneath this sign as well. Not sure if we are tackling that yet or not, but that will be the 2nd sign, so too many panels might induce clutter.
I really don't like working with red and black.
My original sketch reminded me of "I love Lucy", more black, white and a bit of greys/browns, but the client loves fire engine red, so... this is where we ended up.
Yawn... when I finish waking up with my 16oz quad shot, I'm going to draw a new coffee bean that doesn't look like an exploding jelly bean, and make some tweakings...