City of South Beloit

[OlsonSigns601]

Working on a new logo for the South Beloit City Park

Its 100% Charity work as I'm a member of the Parks & Rec Committee.

Got inspiration from Pine City, MN
http://en.wikipedia.org/wiki/Pine_City,_Minnesota

Park has a lake, bike path, lots of geese, a dock, a bridge and playground.

I feel I was able to incorporate the lake, geese, dock & park appearance with the logo, but just can't help feel something is missing.

Looking for help.

 

[qmr55]

Do you really think you need to incorporate all of those elements into the "icon"? I feel it loses clarity with that many elements. Your eye travels throughout the entire icon and doesn't exactly decipher what it is suppose to represent. I think overall you are going in the right direction but it needs some fine tuning. Text could definitely use some work as well. A little too "blah" for me! If I get the urge, i'll throw together some ideas to try and boost start you! Good luck!

 

[Rick]

ummm, first, I would say that's more than inspiration, but not a total pinch.
What's missing is simplicity... it looks like a poor pinch of the Pine City logo

Too many elements. I would do some research on it. Cut out the stuff thats complicating the logo.

 

[OlsonSigns601]

Thinking of taking the deck out. Didnt look right white and its not the highlight of the park anyway.

 

[visual800]

looks like it was ripped off Obamas logo.

Hard to describe, too much going on, but not enough going on. It does nothing for me. Rick was dead on trying to find something significant to tie logo together

 

[ddarlak]

 

[Jillbeans]

It does look like a total rip-off of the Pine City logo with a smidgen of Obama.
There's way too much going on.
I'd do the name in a pretty script with a blue underline in a soft wave, and maybe a yellow circle for the i dot with a flying goose silhouette off to the side.

Or get really basic with a simple compass pointing south beside the word Beloit.
Love....Jill

 

[OlsonSigns601]

Any Better?

The compass just didn't work... looked to much like a boating community.

But I've created a couple variations as I'm really stuck on this one.

 

[J Hill Designs]

<shrug>

 

[OlsonSigns601]

<shrug>

I do like it better with the top left of the tree cut off.

Hmmm...

I either go with something and get it done or start all over.

 

[Jillbeans]

The latest batch are all pretty awful.
I see you breaking three "rules" I try to live by:
Never distort a script
Never use all-caps in a display face (top left)
If something has eyes they should be looking into the layout (middle left)
Jhill's is nicer than anything you've attempted.

 

[OlsonSigns601]

Thanks Jill, JHills is kinda like my bottom right...

Its going on a longer sign, so the text will have to be to the right of the "logo" if you can call it that.

Thinking I'm going to go with my Bottom Right, change the logo to the way JHill has it and be done with it. However.... I'm Going Hunting tomorrow so I'll have plenty of time to think about this while in a park like atmosphere.

 

[OlsonSigns601]

Last Try of the Night...

My thoughts... its to much like the Pine Town one now, but then again its been an 18 hour day already.

 

[Jillbeans]

Adding the gradient did not help.
Try losing that, flipping the goose, and blending the B into the circle.
I'd draw something up but I'm too lazy and you probably wouldn't listen to my advice anyway.

 

[SignManiac]

sage advice above!

 

[Jillbeans]

Here's a quick suggestion.
Is the South as important as Beloit?

 

[OlsonSigns601]

Yes South is important as we South Beloiters are Definetly not Beloiters.

With that said.... I like the lettering style for Beloit you picked. Not digging the logo. Park is not open at night and I'm trying to say something about the lake. Its about all South Beloit has going for it.

I took a new original approach. I like the bird in the B, but I'm not wild about the blue. I just can't figure out how to incorporate this lake into the logo without it looking dumb.

I've attached a picture of the lake... I get nothing. I'm going to head to the park tomorrow and get some pictures myself and hopefully figure out a way to get something I'm happy with and hopefully the city government will be happy with. Maybe it will be Olson park after this. LOL

 

[OlsonSigns601]

you probably wouldn't listen to my advice anyway.

I always listen to good advise and I appreciate your help. I really do.

 

[OlsonSigns601]

Okay... Completely new idea now...

 

[SignManiac]

Kerning is awful, needs some belt tightening.

 

[OlsonSigns601]

Thanks, I did pick a different letter style with better Kerning. out of the several examples I gave they picked this one.

I just wanted to say thanks to everyone who replied, I may have not gotten 100% perfect but at least I didn't go with the Obama rip off logo.

I'm glad people are here to steer me away from what seemed like a good idea at the time.

I really appreciate it.

Thank you for everyone's input, I may not have used every piece of advise but I learned something and I think I have a better design because of this.