Printing service report is correct when just pressing three arrow keys while booting up: left, right, front. When you have entered the service mode before with firmware 6.9, you know that you have to press a special key order before booting up the printer with this three keys pressed, with the message "service mode protected" if done it wrong.
So I think something at your machine avoids to recognize this 7-key-code before. Do you remember that the printer have to be switched on with the switch at the right side of the printer?