Apples and Oranges . There are Flippers , Pickers , Resellers and people that outsource most of their work, or resell things they bought. I will never make a banner or sign that says " wholesale to the public " for a customer. Vista print lists prices always tried to upsell you. Well my real point is that 99.9 percent of our business purchases are raw materials. 500 blanks of something and 2 cases of transfer tape. 100 blanks of another . Usually complete case lots. We create the finished product and quality control. If a customer asks " why so much" I can honestly say , it's not like I take it off the shelf or order it from some other company , We make it right here. In my opinion there is a difference between Resell and Wholesale . But I deal in mostly blank items , not selling an item that someone else made.