CanuckSigns
Active Member
So using you guys theory, does the designer who did the logo own it?
OR
Does the shop that employs the designer, who designed the logo own it?
Ive never understood this with photographers... If I pay you a set amount to do a shoot for me, the damn pics are mine, for whatever I want for as long as I want.
Now if you come out of your own pocket to attend an event or do a photoshoot and then ask me if im interested in these pics... THEN I feel like I could buy usage rights for individual pics and not give them to another company to use.
Wedding photographers are a prime example, they charge you thousands to come take pics, then on top of that, they only allow you to buy prints from them and you never get the originals... thats BS, you get one or the other.. either I pay you and ALL the pics are mine, or I dont pay you and I purchase select pics and prints from you
So I say again, if there is an artwork charge somewhere, anywhere, then it stands to reason that the client could believe that they paid for the logo.
and I still agree with Gino, if a sign shop person doesn't clearly tell someone "Ok ill do this logo for $250, then other stuff for XXXX" then they are potentially being shady and trying to keep the client trapped, because they are the only ones who have the logo
I agree with you, in the end you have to set clear expectations of what your fee of $xxx gets the client.
the prime example I can think of is a small business owner comes in to get their truck lettered/new sign, they hand you a business card with their name in Times new Roman and tell you they don't have a logo, you try to sell them a logo, but they refuse. you obviously have to do some layout work to make their sign attractive, so you use some nice fonts and a few decorative elements. you charge the client an artwork fee to cover your time doing this. The client now starts thinking this is his new "logo" and he should be able to use it however he sees fit.
if you try to argue with him after the fact, he thinks you are a jerk. Part of the problem is that most business owners don't know the difference between a logo and a layout.