Logo Critique

[qmr55]

Have at it..

(only difference in bottom two is color of "wholesale school supplies" copy.)

 

[SignManiac]

Top left is the best so far. Contrast is 100% better than the others.

 

[Locals Find!]

needs a ladder

 

[qmr55]

Not digging the stripes after sitting back and looking at them.

 

[HulkSmash]

needs a ladder

can't beat em, join em. I like your style.

 

[qmr55]

needs a ladder

???? lol no idea what this means

 

[Marlene]

I like the pencil idea, but no so much the nub of one. maybe make it a whole pencil, use it under the name like a underline and use the space on the pencil where the pencil brand would normally go to write the secondary copy.

 

[Locals Find!]

I really hate that Green on the company name. Can you use another color or is that something they picked??

 

[qmr55]

I highly dislike the pencil, customer provided the clipart for that as it was used in there other logo.

I am going to show them this version today I think, hoping they will go along with getting rid of the pencil as I think it ruins the professional clean look like Pat mentioned.

 

[qmr55]

I really hate that Green on the company name. Can you use another color or is that something they picked??

As much as I'd like to, they want to stick with these colors as it corresponds with there old logo.

 

[Locals Find!]

As much as I'd like to, they want to stick with these colors as it corresponds with there old logo.

Well the last one isn't as bad with the green. The blue behind the green made the green worse on my eyes. This last one I like. Of course I am no designer so my opinion only counts from a consumer standpoint.

 

[Marlene]

since it is school supplies, the pencil isn't all that bad of an idea. it is school supplies and not a corporate type logo so it can have a fun element to it and doesn't need to be too professional looking like a lawyer's, doctor's or bank's logo. the last version is kind of plain and the what they do is too small. the name doesn't say what the business does so it needs the secondary copy to support the message

 

[John Butto]

moreideas

notebook paper, keep the pencil and their old colors

 

[Marlene]

really nice John!!!

 

[qmr55]

I like that John!

Went with a little different approach here, let me know your thoughts.

 

[SignManiac]

notebook paper, keep the pencil and their old colors

Verrry Nice John!

 

[Jillbeans]

Top left but I really want to see a yellow pencil.
I'd move the pencil to the right and make it look like it was underlining the name, and make the name in black.
Love....Jill

 

[qmr55]

Showed the customer 4 different designs. They immediately chose the one in post #16 and loved it. Makes my job easier LOL

 

[qmr55]

Talked the customer into changing the green a little bit for the better!

This is our final design...doing trucks and business cards next!

Thanks for the help guys!

 

[phototec]

Talked the customer into changing the green a little bit for the better!

This is our final design...doing trucks and business cards next!

Thanks for the help guys!

Don't like the GRAY swoosh in the background, doesn't add anything and it will only cause problems when trying to print with different print mediums. (new word, YUCKY).

 

[Dave Drane]

Talked the customer into changing the green a little bit for the better!

This is our final design...doing trucks and business cards next!

Thanks for the help guys!

That is not the best logo presented here. John already had it nailed. it is too disjointed. "wholesale school supplies" needs to be in the same font in a single line.