Need Suggestions on a Logo

[nikdoobs]

I think I'm getting closer here. I'm starting to like this new one. What do you guys think?

 

[Marlene]

no no and no to the last one. that looks like a regular light bulb. since they go in and make the hone/business more environmentally sound, the light traditional light bulb would be the last thing they would have. I know they make LED blubs that look like that but no one thinks of that when they see that shape. one of those bulbs that twirl would be better.

 

[nikdoobs]

I actually thought about that, but then I figured it wouldn't be as recognizable. I'm going to do a mock up for comparison.

 

[CES020]

It's going to look like a swirly ice cream cone.

 

[nikdoobs]

 

[genericname]

You could use one more, shorter bulb piece at the top to round out the design, as it feels a little lopsided right now. I'll throw in another vote for getting rid of those roots by the way. Overdone, doesn't fit the rest of the design, and they look menacing.

 

[Marlene]

yes please get rid of the roots they are horrid. they may have a tagline but no need to act it out with a graphic. I do like the twirlly light bulb better

 

[nikdoobs]

The client really like roots for some reason. I do agree that they are kind of menacing looking. I may try and re-design them to look a little less alien-like.

 

[CES020]

If you have to do a root, don't make it go down like the root of a tooth, do a level or 2 that are more horizontal, like the top 2 roots in this image (kinda flowing, staying close to the top, as opposed to deep and scraggly looking).....

 

[Marlene]

problem with client liking the roots is they know what they are and why they are there. no on else has a clue why there are roots coming out from under a light blub. if you have the roots it has to make sense. making the blub look like a growing thing, maybe. it is hard to work in an element that really doesn't work.

 

[laserman70]

problem with client liking the roots is they know what they are and why they are there. no on else has a clue why there are roots coming out from under a light blub. if you have the roots it has to make sense. making the blub look like a growing thing, maybe. it is hard to work in an element that really doesn't work.

Light bulb and roots make no sense.

my .02

 

[shoresigns]

View attachment 100384

It looks like the bulb is shattering a window behind it. This is probably because the "rays" are inverted and should be spreading as they move away from the bulb. They're also too thin, I think.

Also, the overall silhouette of the logo is awkward and not very natural. The text should not be the same height as the square.

 

[Marco]

Start over bro.
Sorry, I'm clueless, but for sure I was fond of none of the above.

 

[John Butto]

bro...

Start over bro.
Sorry, I'm clueless, but for sure I was fond of none of the above.

...for clueless.

 

[Pixels Are Bad Mmmkay?]

...for clueless.

Or maybe this?

Sorry, John. The uneven negative space between the top and bottom copy created by the lower case letters drives me batty.