Reselling at quantity

[jayhawksigns]

Discussing in our shop this morning about how we should price out a quote request we got in today.

Customer is looking for 250 banners and we got a quote to produce them for under $1.50sq/ft. What we are discussing is how much to mark up on top of that? Customer is providing all of the artwork, its just a ship and receive job.

 

[CS-SignSupply-TT]

How good a customer; what have you charged them in the past; did they mention an expectation of discount?

 

[FireSprint.com]

Typically in the yard sign business, my customers get anywhere from 30-50% on top of our prices ($1.50/.5 = $3.00).

Thanks!

 

[Kevin-shopVOX]

At least double your cost plus shipping. I would even do a 2.2 markup in case there is a mistake that needs them to get redone. If you have to have them redone at your expense at least you still made a little bit.

 

[CS-SignSupply-TT]

by the way, what is the FINISHING expectation for these banners i.e. hem, grommets, sewn, tape...?

 

[jayhawksigns]

How good a customer; what have you charged them in the past; did they mention an expectation of discount?

Recently picked them up, and its a fair bet several members on this board have their product at home.

We haven't done any banners yet, just paper prints for packaging and for the single piece items they have just gotten the discount we give when they bring in 100% print ready artwork, plus a bit. The banners are hemmed and grommeted, and that was included in the quote that I got. Only thing it didn't cover was shipping.

I just don't want to under-price ourselves, but of course we don't want to price it so that they go back to their old out of town supplier either. Out bookkeeper was wanting to just add $.50 to the sq/ft cost, add shipping and call it good.

 

[Circleville Signs]

Honest answer? If the customer is getting competitive quotes, you won't getthe job unless you can do it in house...

 

[petepaz]

depending on the customer you should be able to go at least 2-3x your cost + shipping
also allowing for any kind of mistake or re-do that could cost you later on

 

[FireSprint.com]

Honest answer? If the customer is getting competitive quotes, you won't getthe job unless you can do it in house...

I respectfully disagree. There's alot of work that goes into production and ALOT of work that goes into customer service, relationships etc. There's room for two in there...whether it's a sign shop and a manufacturer or a sales person and a production person.

 

[slappy]

hopefully it doesn't say "feed the orphans" on it...

 

[jayhawksigns]

hopefully it doesn't say "feed the orphans" on it...

Nope, I actually haven't gotten one of those for a week or two now.

 

[FireSprint.com]

hopefully it doesn't say "feed the orphans" on it...

 

[HulkSmash]

I respectfully disagree. There's alot of work that goes into production and ALOT of work that goes into customer service, relationships etc. There's room for two in there...whether it's a sign shop and a manufacturer or a sales person and a production person.

As true as this is.... The type of economy we live in today... people only care about pricing.... they don't want to hear why it's cheaper.. or how it's cheaper.. just that it just is...ESPECIALLY for banners...

it's a different story for wraps, and high end signs.. but for simple banners... it's all about price.. sorry to say.


How big are the banners?

 

[jayhawksigns]

How big are the banners?

4'x7'

 

[Marlene]

250 banners, all the same print? looks like you were quoted around $42 each, that seems high to me for a qty of 250, 4' x 7' banners

 

[Circleville Signs]

Just so you are aware, and I fully understand your local economy would bs different than mine, but for 250 4'x7 banners, we would be at roughly $2.50/sf ifthe finish was simple grommets, no hemming/taping.

 

[john1]

Even at a mere 25% mark up to get the job your making $10.50 off each and $2625 total profit. I am not sure what prices your up against but even that is worth it to make some money none the less.

 

[Pat Whatley]

your cost of $1.50 psf sounds kind of high if they're just standard 10 oz vinyl, hemmed and grommeted. That's what signs365 gets for one off banners.

You should be able to get that at less than $1 psf from a good wholesaler.

 

[FireSprint.com]

your cost of $1.50 psf sounds kind of high if they're just standard 10 oz vinyl, hemmed and grommeted. That's what signs365 gets for one off banners.

You should be able to get that at less than $1 psf from a good wholesaler.

Agreed.

 

[ChicagoGraphics]

Are these banners full color or just a couple of colors?