BigfishDM
Merchant Member
I couldn't disagree more on the owner being the best salesperson. Read "The E-Myth" sometime. The reality is that while an owner needs to be able to sell, it doesn't mean he is best suited to do so. As I've said in other threads, I started in the sign business in sales. I did very well with it - however, I HATE DOING IT. Hate it. Hate cold calling, hate phone prospecting, literally the thought if doing those things makes my stomach clench up. If I had to do those activities every day at this point in my life, I'd be out of this business in 3 months.
+1000 on Reading "E-Myth"