What really kills us, is trying to "be all things to everyone." Before I get to my list below, our single biggest profit-suck, time-suck, etc, is trying to do what people ask of us without having a really firm grasp on the job scope. We normally receive 2 to 3 new job requests per week that are new to us. Sure, most sign company veterans may claim that it's because we're new, but even if it's a rookie thing, I don't know, for the LIFE OF ME, HOW you would train a staff in reasonable time to answer all the requests that a normal sign shop receives. If anyone has an answer, please send me a quick answer. I've researched this industry and have talked with veterans and franchise owners, and it seems this is a very slick industry indeed. It's "custom on demand." With every job being somewhat different!
After 2.5 years in the sign business, we are lucky to be around (3 other sign shops have closed their doors in the last 18 months.) Fortunately, we have a strong internet presence (lets go banners- number 4-7 on Google home page for vinyl banners) and work really hard at servicing and prospecting new and current customers.
Without our aggressive internet and local marketing system, I don't know. By the way, we have worked out of a large home studio for the entire 2.5 years. We only meet with clients and do phone sales. It's awesome having ZIP overhead. (Although we are getting tired of working from home.!)
A few other "time sucks
1) Lack of design/creative "systems" where we get cooked doing 200% extra design work.
2) Pushing the envelope on "rush turn-overs." ("sure, we'll have it to you tomorrow.")
3) Lack of incredible inventory controls where we're buying inventory and having it shipped over-night because we didn't plan better. This REALLY kills us, being in Hawaii!
4) Mistakes in quoting, due to rapid growth and falling short in training new staff members.
5) Being mislead by vendors (oops, we forgot to tell you there would be an extra $200 charge for xxxx handling).
6) Re-Do's from lack of experience or mis-quoting jobs. Everyone has to admit, this happens quite a lot. (sure, we're new, but you know it happens to everyone.)
7) Huge accounts receivables. We're trying to tighten our a/r and only accept jobs that pay with cc/ or at time of order!
8) Lack of job-costing systems. I'm still "scratching my head" on this one. Unless you are "doing it," without a tight inventory spoilage system, you really don't know what you're staff is doing. "If they don't steal a little, they steal a lot.?" I hate this phrase, but guess what? It's true.
I'm sure there are about 20 more things, I'll work on it.