We all know used car lots aint gonna spend money, nonetheless, I would do some .040 aluminum coverup and reverse the company name on it so it stands out. In a perfect world they would redo the whole building and make it look nice but you didnt indicated thats what they were doing. I doubt very seriously they would go for a lighted sign, see attached layout
I agree, if you do any more than this you're wasting your time. Id even tell the guy a lighted sign was a waste of his money and to upgrade later if things worked out. Look at the building. It’ll be a buy here pay here and likely gone in 6 months.We all know used car lots aint gonna spend money, nonetheless, I would do some .040 aluminum coverup and reverse the company name on it so it stands out. In a perfect world they would redo the whole building and make it look nice but you didnt indicated thats what they were doing. I doubt very seriously they would go for a lighted sign, see attached layout
If the customer had the budget for it, lighted channel letters on a raceway would be the most effective choice. Non lighted, fabricated metal or plastic letters (whether you make them yourself or order them from an outfit like Gemini or ARK Ramos) would also be effective.
Sign cabinets with flat acrylic or pan-formed Lexan faces are (usually) less expensive than channel letters. But the lettering, logos, etc all end up having to be smaller to fit within the confines of the sign cabinet. You have to take into account the retainers and then have some "breathing space" in the sign face for the design. Channel letters don't have those restrictions. And they fit into a wide variety of building architecture.
Texas_SignMaker said:We don't know the budget here, but based on real world experience your suggestions are a waste of time.
I've designed plenty of signs for used car lots over the years. Some of those jobs have included lighted channel letters, even here in Lawton. Not all used car lots are so cheap or budget-strapped that they can only afford some vinyl or painted lettering on the building fascia. But go ahead and blow right past the first sentence in my earlier post: if the customer had the budget for it.