Design for our new Truck

[HulkSmash]

Well. im FINALLY getting around to possibly wrapping our newest truck this week. Never have enough time to get out own stuff done. I'm sure a lot of you can relate. anyways. let me know thoughts. Wanted to keep it simple when it comes to text, and BOLD when it comes to color and attracting attention. Thoughts? (The truck base color is yellow)
Thanks.

 

[HulkSmash]

makes me think of candy.

 

[Gino]

Exactly what I thought when I first saw it. It's also very hard to read.

 

[sghobbies]

Exactly what I thought when I first saw it. It's also very hard to read.

+1. The ph# and website read ok, but the name....not so much.

 

[signmeup]

It's borderline illegible. I can't make out the script with the outline the same weight as the font. The black "Colorado" looks out of place with all that colour. I like the candy concept though.

 

[signmeup]

Maybe try white text with a dark navy outline?

 

[HulkSmash]

That's what im talking about. Let me have it! Thanks for the suggestions. I thought it was kinda hard to read.. but not too hard. but I'm changing it. thanks.

 

[phototec]

Colorful fruit or candy

Is the truck YELLOW and the wrap is a partial?

You asked, here are first thoughts:

Looks like colorful fruit or candy?

Background over-powers the main Colorado Signs & Wraps (black), kind of hard to read.

Pet peeve, don't like door handles breaking plane of text.

Give it the squint test!

 

[Jillbeans]

I think you can do better.
I would eliminate all that candy looking credit card looking stuff.
Find something less confusing.
Unslant your name.
Not a huge fan of the black lettering with a black stepped off outline.
Love....Jill

 

[HulkSmash]

I think you can do better.
I would eliminate all that candy looking credit card looking stuff.
Find something less confusing.
Unslant your name.
Not a huge fan of the black lettering with a black stepped off outline.
Love....Jill

but i like the candy Just wanted something bold and wild.
you're right. Back to the drawing board.

 

[jc1cell]

That copy on the back is too tight on the bottom edge. The bottom of it seems to be on the curve of the wheel well and may distort. Also, can't really read the name of the company.

jc

 

[Jillbeans]

...but it doesn't look like candy.
It's too ambiguous.

 

[HulkSmash]

...but it doesn't look like candy.
It's too ambiguous.

You're right. I kinda like the idea that it's ambiguous. I want people to look twice. "What the hell is that"
But i can see how that's not always a positive thing.

 

[signmeup]

I wouldn't trash it yet. Take some slant off the name and try it in white like your phone number. That shows up good.

 

[omgsideburns]

move the candy so that the wording is on the yellow, and the candy is on its own...........................

 

[John Butto]

my karya my

...but it doesn't look like candy.
It's too ambiguous.

I love it when you talk french...

 

[Pat Whatley]

Gonna look weird on the other side with the type running downhill at that angle.

 

[HulkSmash]

this better?

EDIT: Now that i look at it the signs and wraps are getting lost . . . .

 

[formanek]

this better?

EDIT: Now that i look at it the signs and wraps are getting lost . . . .

I really think that there is not enough emphasis on the name of the biz and too much background importance.

 

[Jillbeans]

That's because the script (sorry CrazyJack) is hard to read.
Try colorado in the script and SIGNS and WRAPS in the bold font.
And don't use black on both of them.
(and I still think the candy needs to look like candy)