Reshaping Logo

[SignStudent]

I'm trying to figure out the best way to rework my logo so that it's longer/skinnier for certain projects. I've come up with a few examples so far. Any input would be appreciated.

The very top example is the original, untampered logo.

 

[Marlene]

the top one that you have been using is the best of them. I like the way things tuck in together and create a nice shape. the other ones don't look as nice and have no personality

 

[The Vector Doctor]

I think the problem is the mixing of the fonts. With the top one the size difference is enough to overlook this problem. When placed inline they compete with one another and look out of place. Maybe differentiate them more with something like the attached

 

[signmeup]

Use the same font as Sterling straight across.

 

[SignStudent]

I think the problem is the mixing of the fonts. With the top one the size difference is enough to overlook this problem. When placed inline they compete with one another and look out of place.

Yeah the fonts just do not mix well together when in line at all but I'm also not fond of separating them like that either. I don't feel like the Sterling side works when it stands alone like that.

Signmeup I considered doing what you suggested as well but 1) I was a bit worried about changing the logo to much by changing fonts and 2) I don't really like the way the font looks for every word. However, I decided to work it up anyway and think I probably do like it better than the alternatives so far.

 

[wildside]

if you are stuck on that concept...... i think the vector doc above nailed a good approach to your issue

 

[Colin]

I'm trying to figure out the best way to rework my logo so that it's longer/skinnier for certain projects.

Here's what I would do:

 

[Craig Sjoquist]

I like the 2nd from top and very bottom one which reads best, the last one posted of all the same font looks nice but ya fall asleep looking at it, not good to me, a 2nd panel might help but a think a fad might achieve the same effect.

 

[Seven Sin Design]

I like Colin's approach in post #7.

 

[HulkSmash]

Nice font, Mind me asking what it is?

 

[SignStudent]

Nice font, Mind me asking what it is?

I modified the font "Landsdowne" for Sterling and the rest is in ARB 44 Chicago Modern.

Thanks for the suggestion Colin, I think I like your idea the best so far.

 

[Marco]

Mannnnn long name. Sorry all, I don't like anyone of these. I'll give it a shot soon as tomorrow. Bit more time to study this approach.

 

[Marco]

No fancy fonts here...

 

[Colin]

Gah.

 

[Marco]

cdr blue is looking blue in cdr, looking aqua when I post. I say make that circle a shimmering sterling silver puppy.

 

[TheSellOut]

No offense Macro but..."Sterling" looks like is getting flushed down the toilet

 

[Marco]

No offense taken, u guys rule; awesome pros here. Sterling silver... no gun here, just a thought. Still needs refinement. Font, and color required, just the idea of circular graphic instead of squares.

 

[Colin]

Still needs refinement. Font, and color required, just the idea of circular graphic instead of squares.

...

 

[SignManiac]

Marco give a triangle a shot!

 

[Marco]

just got that Heath, LOL; okie dokie my duhhhh.