spin, spin, spin
it aint right.
i just googled wholesale hdu signs, low and behold signs101.com was a first page hit, prices for everyone to see.
tell me that's good for ANY signmaker!!!
And if you click on it you find that it goes to nowhere. Interesting though that it doesn't modify your viewpoint that anyone entering those keywords also gets this:
Results
1 -
10 of about
135,000 for
wholesale hdu signs.
That's a lot of results for such a specialized service.
Interesting also that one doesn't find any banner ad that appears on Google and that they will find no shortage of published, advertised prices in a large number of those other 135,000 finds.
I can understand your point that, in principle, the public should not have easy access to such information. But the reality is that they do and dimensional signs are selling just as well or better for professional sign companies than they ever have. What you don't see is anyone canceling their subscription to SignCraft because wholesale prices are advertised there ... and I can tell you as a former advertiser that SignCraft and all the other trade journals are read by lots of sign buyers. We spend several hours a day here screening our new members to keep our demographic as high as possible professional sign makers and related fields. We act responsibly and quickly whenever anyone slips through and is reported as not being appropriately qualified to be here.
From my perspective, and first off, I have been in the business of sign making since 1971. That includes some start up time and more than a little bit of bad economic times. Through all that time, I have never presented myself to my clients as bargain priced. I have never been bothered by local low-ballers and have presented that point of view at length here in these forums. So I am not in any particular sympathy with others in the sign business who model their business and sales results on low prices.
Secondly, I happen to be an individual who believes that less is more whether we're talking about the size of government or the amount of rules and intervention I insert into my management of this forum. I don't think there is a single rule or policy here at Signs 101 that involves prohibiting the way anyone runs their business. No I take that back. I do have rules about involving the forum in anything illegal including copyright infringement, software piracy and file sharing. Obviously there are some here who run their businesses with such activity included. Bottom line though, this is an open forum that allows and encourages free speech ... even if it isn't something I would say or agree with. I also believe in free markets. So, DaVinci Sign's choice to run her ad displaying wholesale pricing is her choice and the market decides if it was a good idea or not.
You can call that spin if you like Dave, but it's a statement of principles as far as I'm concerned. What you would have me do would be to take a stand on principle and suffer the loss of revenue from the ad while all the searchers for wholesale HDU signs will simply find whatever they are looking for at the next link. Further, you would have me do this to protect sign companies who are frequented by and cater to price shoppers instead of presenting themselves as a solution provider at prices commensurate with the value they deliver. And in carrying out your ideals, you would have me deprive a member of her right to advertise her products and services in the way she feels is best for her enterprise and I would likely earn her resentment in doing so.
Sometimes principles clash and we have to make hard choices. My opinion is that allowing such advertising is a better choice than prohibiting it.