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I would go with laminate for ease of install (it's also more stable so it doesn't shift or stretch while applying from top to bottom). I would also use air release because the one we use is only $0.02 more per sqft.

That banner is definitely going to hurt their business. It doesn't look appealing or inviting at all to a potential customer that might walk by. I wouldn't eat there. What I'm wondering is why the customer would pay you to come up with a great design and then not make a sign out of it.

Looking good. Needs a few minor polishes: the roof is too close to the lettering and the larger caps need to have the same stroke width as the regular caps. I stared at it for a couple minutes and came up with zero ideas for a horizontal version. Your symbol is a roof so naturally it should be...

Lost it at post #3.

We build relationships? Do they want customers to invite them over for BBQs and send them Christmas cards? I'd rather hire someone who builds buildings.

Agreed. Why would you waste your time doing the skilled work that you're supposed to get paid for, for a LEAD that isn't a job yet? Show them some work you've already done for other clients, if you want to sell them a new design.

Your colour management setting is probably U.S. Pre-press. We get bolder logo colours and better greys with the Sign&Display setting. U.S. Pre-press does seem to give us more realistic colours when we're printing photos though.

It's definitely Aller.

I love how you have a note on your monitor that says "Use spellcheck!", yet you've purposely misspelled "and" in your company name.

Yes, if it's for VersaWorks, the spot colour just needs to be called "CutContour". I don't think it matters what colour you set it as - it's magenta in Illustrator but it's grey in Flexi. This may also work with other RIPs - not sure how standardized it is.

Any ideas on either the "R" or the "omantique"?

Effects > Document Raster Settings > Set an appropriate "proof" resolution for your artwork until it comes time to print, then turn it up to 75/150/300 depending on the application. Problem solved! Another good trick when you're working with large complex designs in Illustrator is to turn off...

Thanks! Much appreciated.

Can anyone ID this one?

Not really. All but one of those, and most other pool organizations, follow the same international rules laid out by the WPA. 8 ball in the centre, solid and stripes in opposing corners, racked tight and the rest can be random. That's not to say there aren't an infinite combination of rules...

URW Grotesque has angled terminals, not horizontal. There aren't many distinguishing characters but S-430 and FANUC look like Helvetica.

The 1 can be anywhere.

No... I meant just do a Google Image Search for "wild west signs" and you'll see right away that outlines are not used, while drop shadows and "double" drop shadows are quite common. Therefore, it would be a poor design decision to use an outline or a soft/blurred shadow, because neither of...

Those are some great stock photos. Damned shame of a missed opportunity if they didn't call the restaurant EAT ZA PIZZA!!!

The easy answer would be to do 5 minutes of research to see whether "wild west" signs would ever have outlines or drop shadows. The answer is that they would rarely, if ever, have outlines, and they would most likely never have a soft/blurred drop shadow. They do quite commonly have solid...