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It doesn't have to be there, and it wasn't at first, but it needed something to pull it away from that background graphic. It's not horrible without that shadow, but it gives it the illusion that it's popping forward a bit and makes the pump a little easier to make out. But you are right it...

Wasn't the Pegasus for Mobil? I thought Texaco was a star. Anyway was the place you were talking about an actually gas station, or was it a restaurant? The place I'm working on right now is an old automotive/gas station themed restaurant. In fact the front of the building is going to sort of...

Actually in this case they specifically requested that we make "Filling Station" larger and more prominent. In fact, one of the earlier alternate sketches had "Edinger's" Much larger. Locally they wish to be known as "Filling Station" not just "Edinger's" and not even so much "Edinger's...

Same here although it is a necessity for certain jobs. Basically anytime we have to do an application where we are re-positioning or wrapping, we do the whole 24 hours thing, If it's a flat surface, we can usually apply after an hour or so. I'm betting it depends on the ink and printer...

Here's one I'm working on today:

Here are the truck graphics we made.

They came in to order signs, and we sold them on some design work including a logo and t-shirt designs too. Here is the 3 color shirt design:

You should tell them to change their menu to match the sign... that people like links better and Pepsi in cups is more profitable. :Big Laugh

http://www.youtube.com/watch?v=6gLMSf4afzo

Lighten up? I'm light as feather baby:wink:. I felt like my response to your comment was pretty even-tempered. Sure for an hour or less we could get all the information we need about this company, but that doesn't necessarily mean for an hour or less we get the job or get a good job. I don't...

One red flag is when they said: "we need you here so you can get a feel for what we do" We have run into this before. Translation: "we are going to show you around the place and give you the entire rundown of our business". Now this isn't necessarily a bad thing, so perhaps "red flag" is a bit...

Perhaps, perhaps not. I'm not sure of all the specifics of this job, but I know where the request came from and a "competitor" lives in the same town. You have to wonder why they didn't get the job by default. Perhaps this person has already contacted that competitor and perhaps they are price...

What about creating your own custom/unique lettering style for your logo from scratch. Something no one else has. Then build your logo from that. Someone with your experience should be able to come up with something outstanding. I agree with others' comments about cmyk being overused...

I cannot even tell you how many times "whippin" up a couple of better designs, in the hope that the client might pick yours instead, has back fired. I used to do that early on but not anymore. Best case scenario: they like it, want it, but when it comes time to pay for it they don't understand...

Actually the Versacamm was used. We used it to print pounce patterns and also for color swatches that aided us when mixing the paint colors we want. We could have not used the printer or other "newer" technology and I'm sure it would have turned out great, but we are firm believers in...

I don't get it. This post is several weeks old, you had to have gone looking for it in order revive it? For what? To complain about this site, and how trivial you think the threads are? That's kind of ironic don't you think? Also did you read the thread? It's not about turning down American...

I would argue your efforts in making something interesting and eye catching should be applied the brand and it's overall theme, not simply a stock photo that has no connection or relevance to the business. What good is simply catching someone's attention if there is no lasting connection made...

We send .eps to our printer not PDFs so I will refer to someone else's experience, but you could try selecting "Current Proof Settings" from your PDF preset to make sure that your "cut contour" spot color is working. I would think that would work. But I still cannot seem to figure out why the...

I cannot choose. The first one doesn't seem to fit for a wrap company, it has a bit of a carnival feel to it, feels old school, which might work for hand painted sign artist but not for wraps. I don't like the second one as much but it does fit that type of business better. You requested no...

Sometimes it helps to run through the checklist of things to look for when exporting, just to check and see if you are missing any steps: 1. select only the artwork you want to export. 2. go to file -> export 3. make sure "save as type" is "EPS", and you have the file name you want. 4. and...